Weekly Analytics: Top Stories from the Mobile World (Aug 9 – Aug15)

This is a special week for all the Indians as our beloved country celebrated its 70th Independence Day; meanwhile, the mobile world has also frenzied itself to new heights and expanded its horizons. As we head towards the second week of August, gaming, marketing, innovation, technology and cloud computing have seen some major turnaround and up rise.

On the other hand, Uber has shown keen interest of plotting its ground in India more firmly after their recent collaborations in China.

Therefore, let us fasten our seat belts and get into the frenzy world of mobile technology once again this week.

Other Stories:

Marketing: Investment techniques of Larry Page’s company

Never keep all your eggs in the same basket, taking this saying and implementing it to the core is Larry Page’s company Alphabet, which is also the parent company of Google. Throwing its money in lots of things like venture capital that invests in the early stage of the startups, through growth equity investments, etc. Moreover, they take into account that the company they invest should be strategically relevant and serves all Alphabet’s and Google’s efforts.

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Tech Invention: : Apple’s latest wearable tech invention

Apple, in its most recent invention describes about detecting the stressful or exhausting parts of a wearable device. The application here uses the electrocardiophic signals and enrollment procedure that could help in measuring the difference between the worn out parts of a wearable device. Redeeming its previous wearable with a much updated EKG, the new invention by Apple has lot to offer to the wearable world.

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Technology: Amazingly create a superior API

Gradually evolving with time, API publishers have learnt that there are many facets and paradigm that drive adoption and usage of API’s. However, with the growth of technology, the main issue is to make API more compelling for downstream developers. Also, we know that integration is the leading use case for API’s and to achieve it, the most functional API’s must be selected. Therefore, look into some amazing traits to increase your API’s rate of adoption.

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Mobile Gaming: Disney enters the world of AR gaming

The charm of Disney is back in the world of gaming and Google’s cloud version is adding the spice to it. With the motto of promoting Disney’s upcoming Pete’s Dragon remake, the game is free and accessible through the mobile browser that is designed for the game. It has whimsically animated maps with simple instructions so as to identify the dragon hiding anywhere in the plain sight all along. It uses Google Cloud’s API to identify the object in the photo.

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Adarsh Nair

The world is now very much compact, we call it Global Village as a result of digitization and this impresses him! He likes to explore the nooks and corners of the incessantly modernizing world and marvel technologies. His passion for digital trends taught him the knack of reaching the huge digital mass to find business opportunities instantly. He writes articles about digital, technical and marketing tactics for business enhancements.